The Sales Cloud

Larry Ellison, Oracle head, defines cloud computing as "anything we make." Software companies are jumping on this bandwagon to benefit from the hot term, cloud. Access to applications from anywhere; your local Starbucks; your office, home or business; your customers office; this is our definition of cloud computing. And our sales software is built to fit this model and more...

Trade shows can pull leads if the show is well attended. And if the lead receptor could get around to working the lead a sale may occur. The sale happens when the right salesperson gets the lead, works the lead, qualifies the lead to a  business opportunity and closes it. The business which pays for the trade show space, seems to forget why they are attending the show. A customer presence is one reason, but the main reason is demand creation. Is it not?

Our company's staff ask prospects a key question during each call: Are you trying to improve your sales? "Sure, isn't everyone?" Is the usual reply. Then comes this:

'Sir, what are you doing to improve?" our staff gently queries.  And the answer is, "hem, haw, hem, haw."

Ask your self this latter question. What tangible changes are being made to improve? Our business is sales. Finding prospects which can buy and have a need. Then selling our service to them. Lets break this down to marketing and sales.

Sale Lead Generation 

Lead Generation Tactics

Cold Calling Results

Each day our inside sales team makes outgoing sales calls. Often, this is to a person working with a business which has opted in on one of our websites, And also our inside staff reaches out to prospects by cold calling.

What is the Dark Secret that Salesforce.com Does Not Want you to Know?

Summary:

Costly CRM or Customer Relationship Management software has not delivered results. Organizations
have paid high user fees with out getting the return on investment. This article shows why financial return is nebulous and delivers cost favorable alternatives to high priced CRM applications. The article introduces the open source community which offers Free CRM software, with no licensing fees, and
that is available today.

Colonel John Boyd was a fighter pilot and military strategist.
Military historians have credited Colonel Boyd with the success of the
first Iraq war. He applied his experiences as a pilot and historian and
came up with a decision loop called OODA.

The battlefield changes at all times. Components, like terrain, resources, strength, are fluid and complex. As changes occur tactics must adapt or disaster will follow.

What is your Sales Strategy? 

Tony Robbins: "The biggest overlooked fact of business life."

Definition of insanity; expect different results to flow from doing the same thing.

Strategy is not a mission statement. Your strategy pulls the business to where you want it to go. Strategy shapes your business and defines what your operating approach is; how the elements of the business work together, how each element advances, and gains the big picture goal which the business is after. 

Is your Sales Pipeline Accurate? 

Sales Improvement Drivers

Does your company have a sales lead management process?

Marketing is number 1. Number two is the sales process. Boost marketing results and boost incoming sales leads and up go sales. Even if the sales process is not effective sales will rise with the lead count. Even a stumbling salesperson will trip on a deal once in a while. If more leads are tripped over, then more deals will close.